Take those numbers with a few dozen grains of salt, however: the stats come from a survey conducted by analysts at Appsfire who surveyed “over 1,000 [iOS] devices registered and synchronized with the Appsfire service.”

Seeing as how Apple has sold over 160 million iOS devices, such a small sampling doesn’t provide data hearty enough to take to the bank. Also, Appsfire’s data comes only from iOS users who have registered for its apps-listing service, so an argument could be made that users whom Appsfire is tracking are more apps-hungry than your average fanboi.

That said, there is some interesting information in the Appsfire survey, as long as you keep in mind from whom the data was gleaned.

For one, native apps soundly thrash web-based content viewing when it comes to the amount of time spent by the users surveyed by Appsfire. Out of the 84 minutes per day that those users spend with their device, only 10 minutes (12 per cent) is spent on the web or using web-based apps.

The other 74 minutes are spent using native apps (40 minutes, or 47 per cent); telephony apps such as the Phone app, Skype, and the like (27 minutes, 32 per cent); and the Mail app (seven minutes, nine per cent).

Out of those 40 minutes of native-app usage, users are playing games 32 per cent of the time. Of the 88 downloaded apps, 63 were free, and 25 were purchased.

Appsfire’s numbers contrast with those in a recently published survey conducted by the “market intelligence” group Asymco, which put the average – mean, not median – number of apps per iOS device at “over 60.”

Asymco’s survey also points out that the rate of app downloads per device is rising faster than did songs-per-device back when the iTunes Music Store debuted.

“In the fall of 2008,” Asymco’s report says, “there were about 10 apps downloaded for every iPhone/iPod touch.” Now that number is 60 in Asympco’s estimate and 88 in Appsfire’s. No matter how you slice it, that’s a stunning growth rate. “Growth like this is hard to get one’s mind around,” Asympco says. “Not only are downloads increasing, but the rate of increase is increasing.”

Or, as Appsfire puts it: “‘Apps everywhere’…we told you so.” ®

Q: Hi, I recently updated both my iPhone 4 and iPad to 4.2. I think my favourite feature is airplay. This is seriously amazing and makes sharing content seamless. I just purchased Apple TV and was wondering are you ever going to make airplay video work for videos in safari and 3rd party apps? I hope to get a response.

A: Yep, hope to add these features to Airplay in 2011.

The AirPlay functionality appears to have a few other quirks as well, as noted by Daring Fireball‘s John Gruber. One such quirk involves the fact that the iPhone 4 is unable to stream via AirPlay video shot directly on the iPhone.

The most obvious shortcoming: You can’t use AirPlay to play videos shot on your iPhone. That’s an obvious feature, right? Shoot a video on your iPhone, then play it back for family and friends on your big TV via AirPlay. No syncing, no docking, no moving files around. Just hit play. But it doesn’t work in iOS 4.2.1 – even though you can use AirPlay to show still photos from the Photos app.

While some had theorized that the issue was related to bandwidth required to stream the high-definition footage shot on the iPhone 4, video footage shot on the device and then synced to iTunes and back to the device will stream via AirPlay. Gruber theorizes that Apple had to roll out incomplete AirPlay functionality in order to meet its goal of releasing iOS 4.2 by the end of November and that we will see increased functionality coming in the future, as Jobs’ purported email suggests.

Apple initially filed for the trademark in four separate classes in December 2009, and was granted initial allowance for the mark in May of this year, although the company was still required to provide evidence of its use in commerce for the registration to become finalized. In August, Apple moved to divide the trademark application into two separate applications of two classes each, and also filed the required “Statement of Use” evidence that it was using the trademark in commerce for one of those divided applications.

Late last week, the USPTO granted Apple’s request to divide the application and by Friday the government attorney in charge of Apple’s application had signed off on the Statement of Use and authorized the trademark for final registration in the following classes:

035: Retail store services featuring computer software provided via the Internet and other computer and electronic communication networks; retail store services featuring computer software for use on handheld mobile digital electronic devices and other consumer electronics

042: Maintenance and updating of computer software; providing information concerning computer software via the Internet and other computer and electronic communication networks; providing search engines for obtaining data via communications networks; providing temporary use of computer software and online facilities to enable users to access and download computer software; providing online non-downloadable computer software that generates customized recommendations of software applications based on user preferences

While Apple has used the tagline extensively in its own advertising, the slogan has also been mimicked and parodied by a significant number of outlets, perhaps most notably by Verizon in its “There’s a Map For That” ad campaign targeting AT&T’s 3G network coverage.

This site will keep you up-to-date on the latest squareware developments. Showing off our iphone applications too!

Take a look around and see what we’ve been up to recently.

If you’ve any questions, or would like more information on how we could create an iPhone application for you, call 0114 223 8333.